Tag: Marketing

Art of the Gift Card

Gift cards can be a scourge at Christmas, a lazy substitute for the beautifully wrapped present. But at least some are creative – like this one for Mister Lube.  It’s the replica of a dashboard light, by Dave Thornhill of Toronto.  The rest of these, much as I […]

How Not To Rebrand the Great White North

. Please pay close attention.  This is kind of complicated.  And irritating.  A Toronto-based international design firm has taken on an assignment from WNYC Studio 360 in New York to (are you ready?) redesign Canada. Bruce Mau Design created the campaign to change the country’s image by teaching […]